Applied Market Research (MKTG7966)
Course level
Postgraduate Coursework
Faculty
School
Agriculture Food Sciences Schl
Units
2
Duration
One Semester
Class hours
Lecture 2 Hours/ Week
Tutorial 2 Hours/ Week
2L21
Incompatible
MKTG3960
Assessment methods
Online Quizzes
Market Research Plan
Final Examination
Course enquiries
Dr Risti Permani
Study Abroad
This course is pre-approved for Study Abroad and Exchange students.
This course is not currently offered, please contact the school.
Course description
This course will not be offered in 2023. Students should take MKTG3960 Applied Market Research in its place.
Principles and techniques of marketing research as they are applied in an agribusiness context.