Public Relations Strategy and Practice (COMU2012)
Course level
Undergraduate
Faculty
Humanities and Social Sciences
School
Communication & Arts School
Units
2
Duration
One Semester
Class hours
1L, 1T
Incompatible
SOSC3052 or SS302, COMU3002
Recommended prerequisite
COMU1052, COMU1152
Assessment methods
Weekly Quizzes; Campaign Pitch; Campaign Proposal; Campaign Portfolio.
Course enquiries
Associate Professor Jane Johnston
Study Abroad
This course is pre-approved for Study Abroad and Exchange students.
Work Integrated Learning
Work Simulations
This course is not currently offered, please contact the school.
Course description
This course will focus on the formulation and execution of public communication campaigns.
Archived offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2016 (25/07/2016 - 19/11/2016) | St Lucia | Internal | Course Profile |
Semester 2, 2015 (27/07/2015 - 21/11/2015) | St Lucia | Internal | Course Profile |