Dr Nicholas Carah    Lecturer

	Biography

My PhD was awarded in 2008. In this research study I explored the relationship between young people, branding and popular music. I followed the way corporations engage with music culture to create valuable brands. I currently teach Mass Media and Society and Introduction to Journalism and Communication.

Research Interests:

• Branding (especially experiential branding and critical approaches to branding)
  
• New media and popular culture
  
• Media and urban space
  
• Corporate Social Responsibility

	Keywords
	Social Sciences: Urban Studies, Social Sciences: Mass Communication/Media, Humanities: Media Studies, Humanities: Media Arts, Humanities: Media, Management and Commerce: Corporate Social Responsibility