Course level

Postgraduate Coursework

Faculty

Humanities Arts Social Science

School

Communication & Arts School

Units

2

Duration

One Semester

Class hours

Lecture 1.5 Hours/ Week
Workshop 1.5 Hours/ Week

Incompatible

COMU2180

Assessment methods

Plan; Portfolio; Essay

Course enquiries

Dr Elena Block

Current course offerings

Course offerings Location Mode Course Profile
Semester 2, 2024 (22/07/2024 - 18/11/2024) St Lucia In Person Profile unavailable

Please Note: Course profiles marked as not available may still be in development.

Course description

COMU7304 will guide you to understand, critically evaluate, and apply digital media theories and professional tools employed in contemporary communication practice. You will plan and execute a digital content strategy based on the examination of the impact of social platforms and AI on communication practice, social listening, and the effective use of transmedia content strategies for real-life clients.

Archived offerings

Course offerings Location Mode Course Profile
Semester 2, 2023 (24/07/2023 - 18/11/2023) St Lucia In Person Course Profile
Semester 2, 2022 (25/07/2022 - 19/11/2022) St Lucia Internal Course Profile
Semester 2, 2022 (25/07/2022 - 19/11/2022) External External Course Profile
Semester 2, 2021 (26/07/2021 - 20/11/2021) External External Course Profile
Semester 2, 2021 (26/07/2021 - 20/11/2021) St Lucia Internal Course Profile
Semester 2, 2020 (03/08/2020 - 21/11/2020) St Lucia Flexible Delivery Course Profile
Semester 2, 2020 (03/08/2020 - 21/11/2020) External External Course Profile
Semester 2, 2019 (22/07/2019 - 16/11/2019) St Lucia Internal Course Profile
Semester 2, 2018 (23/07/2018 - 17/11/2018) St Lucia Internal Course Profile
Semester 2, 2017 (24/07/2017 - 18/11/2017) St Lucia Internal Course Profile