Internet Culture and Strategic Communication (COMU2010)
Course level
Undergraduate
Faculty
Humanities and Social Sciences
School
Communication & Arts School
Units
2
Duration
One Semester
Class hours
1 Lecture hour
1 Tutorial hour
Assessment methods
Weekly Article Reviews; Social Media Impression Management Essay; Meme Activism Case Study
Course enquiries
Ms Caroline McKinnon
Study Abroad
This course is pre-approved for Study Abroad and Exchange students.
This course is not currently offered, please contact the school.
Course description
This course explores past, present and future cultural trends on the Internet. Theoretically, the course explores the challenges and opportunities for cultural expression in a vast and ever-changing media ecology. Practically, the courses investigates the tools and principles of personal and professional social media monitoring, production, branding, engagement, and grassroots to professional campaigns.
Archived offerings
Course offerings | Location | Mode | Course Profile |
Semester 1, 2016 (29/02/2016 - 25/06/2016) | St Lucia | Internal | Course Profile |
Semester 1, 2015 (02/03/2015 - 27/06/2015) | St Lucia | Internal | Course Profile |