Co-founder of the world’s largest online independent media network, Colombian-born Clemencia Rodriguez is a pioneer of media democracy, feminist communication and ‘citizens’ media’ – a term she coined in 2001 . Inspired by the pedagogy of Paulo Freire , Rodriguez has led the way in contemporary communication studies over the past fifteen years, especially in regard to gender, having conducted participatory action research with marginalised groups in Nicaragua, Colombia, Spain, Chile, and among Latino communities in the United States (US) and contributing an impressive tally of academic publications to the field.

One of her most influential publications, Fissures in the Mediascape: An International Study of Citizens' Media (2001) examines the fluid long-term micro-processes of social change elicited by four examples of electronic citizen media across Nicaragua, Catalonia, Colombia and Latino communities in the US. The book proposes a dynamic theoretical framework for understanding alternative media and its relation with culture and social change and remains highly influential to media studies. Also in 2001, Rodriguez co-founded ‘OURMedia’ (‘NUESTROSMedios’) – the online global network of researchers and practitioners of alternative, community and citizens' media . The interactive website is committed to creative grassroots activism, through videos, podcasts, blogs and other forms of online media and stands in conscious opposition to the dominant versions of reality espoused by mainstream media. 
Rodriguez is currently an associate professor at the University of Oklahoma and, since 1996, has re-directed her research interests towards Colombian culture(s) and their relationship with social and political violence, with strong emphasis on gender, development discourse, local citizens' media, Colombian telenovelas and the life-stories of Colombian women in violent contexts. 
Key Texts
  • Rodríguez C 1994 ‘A Process of Identity Deconstruction: Latin American Women Producing Video Stories’ in Riaño P (ed.) Women in Grassroots Communication: Furthering Social Change Sage Publications: Thousand Oaks pp149-160
  • Rodríguez C 2001 Fissures in the Mediascape. An International Study of Citizens‘ Media Hampton Press: Cresskill
  • Rodríguez C 2001 ‘Shattering Butterflies and Amazons: Women and Gender in a Colombian Development Project’ Communication Theory Volume 11 Number 4 pp 472-494
  • Rodríguez C 2002 ‘Citizens’ Media and the Voice of the Angel/Poet’ Media International Australia Volume 103 pp 78-87
  • Rodríguez C 2004 ‘The Renaissance of Citizens Media’ Media Development Volume 2, 2004 [available online:] 
  • Rodríguez C 2005 ‘From the Sandinista Revolution to Telenovelas: The Case of Puntos de Encuentro, Nicaragua’ in Hemer O and Tufte T (eds) Media and Glocal Change: Rethinking Communication for Development NORDICOM: Göteborg pp 367-384
  • Murphy P and Rodríguez C 2006 ‘Mass Communication and the Question of Culture in Latin America’ Global Media and Communication Volume 2 Number 3
  • Murphy P and Rodríguez C 2006 ‘Introduction: Between Macondo and McWorld: communication and culture studies in Latin America’ Global Media and Communication Volume 2 Number 3 pp 267-277
  • Rodriguez C and El-Gazi J 2007 ‘The Poetics of Indigenous Radio in Colombia’ Media, Culture, and Society Volume 29 Number 3 pp 449-468
  • Fuchs C and Sandoval M 2010‘Towards a critical theory of alternative media’ Telematics and Informatics Volume 27 pp 141–150
  • OURMedia online 2011
  • Rodríguez C (date unknown) ‘Narrative Biography’ Dr Clemenica Rodríguez Department of, Communication University of Oklahoma Online 2011
  • Rodríguez C 2001 Fissures in the Mediascape: An International Study of Citizens‘ Media Hampton Press: Cresskilll
  • Tacchi J 2003 ‘Promise of Citizens’ Media: Lessons from Community Radio in Australia and South Africa’ Economic and Political Weekly May 31, 2003 pp 2183- 2187
 Compiled by Erin Riddell February 2011

On this site

Go to top